Cookie and Tracking Policy
Understanding Our Tracking Technologies
At ephyranova, we believe transparency builds trust. This policy explains how we collect and use information when you visit ephyranova.com, helping you make informed decisions about your data.
We use various tracking technologies to enhance your browsing experience, remember your preferences, and provide relevant financial insights tailored to your business needs.
Types of Tracking Technologies We Use
Essential Cookies
These are necessary for our website to function properly. They enable basic features like page navigation and access to secure areas of our platform.
Functional Cookies
These remember your choices and preferences, such as your preferred language settings or region-specific financial information.
Analytics Cookies
We use these to understand how visitors interact with our website, which pages are most helpful, and where we can improve our content.
Marketing Cookies
These help us deliver relevant content about our financial services and educational resources based on your interests and browsing patterns.
How We Enhance Your Experience
Practical Examples of How Tracking Helps You
- Remembering your calculator settings between visits
- Showing relevant case studies for your industry
- Customizing content based on your location in Australia
- Preventing you from seeing the same popup repeatedly
- Loading pages faster by remembering your preferences
- Recommending relevant educational resources
- Maintaining your session when accessing secure areas
- Providing localized financial information and regulations
Data Retention Periods
Session Cookies
Deleted automatically when you close your browser. These help maintain your session while you're actively using our site.
Functional Preferences
Stored for up to 12 months to remember your settings and provide a consistent experience across visits.
Analytics Data
Kept for 24 months in aggregated form to help us understand long-term trends and improve our services.
Marketing Preferences
Retained for up to 18 months or until you change your preferences, whichever comes first.
Managing Your Preferences
You have complete control over your data and how we use tracking technologies. Most web browsers automatically accept cookies, but you can modify your browser settings to decline them if you prefer.
Browser Cookie Settings
Keep in mind that disabling certain cookies might affect how our website functions. For instance, you might need to re-enter information that would otherwise be remembered, or some personalized features may not work as expected.
Third-Party Services
We work with trusted partners to provide analytics and improve our services. These partners may place their own cookies on your device when you visit our site.
Our Current Partners Include:
- Google Analytics: Helps us understand website traffic patterns and user behavior
- Marketing Platforms: Enable us to show you relevant content about our services
- Security Services: Protect our website from spam and malicious activity
Each partner has their own privacy policy governing how they collect and use data. We encourage you to review their policies if you're interested in learning more.
Your Rights and Control
What You Can Do
International Data Transfers
As an Australian business, we primarily store data within Australia. However, some of our service providers may process data internationally. When this happens, we ensure appropriate safeguards are in place to protect your information.
We comply with Australian privacy laws and maintain the same level of protection regardless of where data is processed.
Updates to This Policy
We review and update this policy regularly to reflect changes in our practices and legal requirements. When we make significant changes, we'll notify you through our website or by email if you've provided contact information.
We encourage you to review this policy periodically, especially if you notice changes in how our website functions or if you have concerns about data privacy.
Questions About Our Cookie Policy?
We're here to help you understand how we handle your data.
Address: 63 Fifteenth Ave, Palm Beach QLD 4221, Australia
Phone: +61 2 9748 1166
Email: contact@ephyranova.com
Our team typically responds to privacy inquiries within 48 hours during business days.